Thursday, May 18, 2006

Social / Community eMarketing is where it's at

On Scoble's blog last night, he mentions that Microsoft Word will have the ability to post blogs built in!

And in the Guardian, there's a good story about how Yahoo is strengthening it's social strand with a new homepage - focussed on community / the individual.

Most folks are talking about consumer-generated content... ain't it exciting?! It's so important that we as marketers evolve and recognise how our consumers are behaving... and how they want us to help them on their way.

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